While one might expect such terminology to deal with a "Double Dare" or "Ghostbusters" reboot, instead, it refers to something that many Americans are consuming without even knowing it.

The pink goo first gained mainstream attention when British celebrity chef Jamie Oliver focused an episode of his show, "Jamie Oliver’s Food Revolution," on the product that is used as a ground beef filler.
 During the episode, Oliver reported 70% of ground beef in the United States contains the ammonium hydroxide-treated ground meat that bears a striking resemblance to strawberry fro-yo.

"Basically, we're taking a product that would be sold at the cheapest form for dogs and after this process, we can give it to humans," said Oliver.